

About me
Guiding Principles
How I Approach Health
Everything I do is built around a simple belief: health should be evidence-based, human, and useful. These three pillars reflect the ideas that guide my work, my voice, and the communities I serve.
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Science
I turn complex nutrition research into clear, practical guidance that helps people make healthier choices with confidence.
Evidence-based nutrition advice
Connecting science between the mind & body
Practical guidance for everyday life
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Compassion
I believe better health starts with kindness, clarity, and advice that meets people where they are free from judgment.
Compassion-led wellbeing support
Mental health awareness and advocacy
A human first approach to health
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Community
I publish conversations, resources, and tools that help people feel more supported, informed and connected.
Live Well Be Well podcast
The Be Well Collective
Conversations with leading experts
a little bit about me
My mission is to inspire a new way of thinking about health, one rooted in kindness, curiosity and science. Through my podcast 'Live Well Be Well' and my book 'Healthy Shouldn’t Be This Hard', I am devoted to helping others unlock their fullest potential and discover a deeper, more meaningful way to live well.
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Contact
For speaking, media, partnerships or general enquiries, please reach out using the contact form and my team or I will be in touch as soon as we can.
The way we speak to ourselves changes our physiology.
Sarah Ann Macklin is the instant Sunday Times bestselling author of Healthy Shouldn’t Be This Hard, an award-winning nutritionist and host of the internationally acclaimed Live Well Be Well podcast, ranked in the top 1% of podcasts globally on Spotify.
Today, Sarah Ann is a leading voice at the intersection of nutrition, mental health and human wellbeing. Through her podcast and wider media work, she has interviewed some of the world’s foremost experts in health, science and psychology, translating complex research into practical and meaningful conversations.
Before retraining in science and nutrition, Sarah Ann spent almost two decades as an international model, working with global fashion houses including Burberry and Dolce & Gabbana. After severe burnout resulted in a hospital admission in her twenties, she changed the direction of her career entirely and went on to build a platform centred on a more compassionate, evidence-based approach to health.
She is also the founder of the Be Well Collective, a non-profit dedicated to supporting mental health and wellbeing within the fashion industry. Sarah Ann has spoken at the European Parliament, delivered a TEDx talk and appeared on international stages, using science, storytelling and lived experience to challenge the way we think about health and wellbeing.
My story
In My Own Words
Origins
Curious Beginnings
I Grew up in Portsmouth always energetic, inquisitive, and always on the move.
Modelling
Discovered at 16
I was scouted by Select Models at 16, launching an international career across London and New York, shooting for brands including Burberry, Dolce & Gabbana, and SAKS Fifth Avenue.
Turning Point
Burnout at 23
Hospitalised with burnout at 23 marking a pivotal moment that reshaped my path and priorities entirely.
Education
First-Class Degree
I retrained in nutritional science, graduating with a first despite nearly dropping out after my dyslexia was identified mid-degree.
Impact
Be Well Collective
I founded Be Well Collective CIC to support mental health in the fashion industry the community I knew needed it most.
Voice
Podcast & Platform
I started Live Well Be Well at my kitchen table in Brixton, it now has 500+ episodes, became one of Spotify's most watched and shared shows in 2025, and my YouTube channel hit 100K subscribers.
Advocacy
Speaking on the World Stage
I became a health journalist and TEDx speaker, and was invited to speak at the European Parliament on health and wellbeing.
Author
Instant Sunday Times Best Seller (2026)
I published my debut book, Healthy Shouldn't Be This Hard, with Penguin Random House.

MY APproach
How I Approach Wellbeing
Study after study shows just how profoundly our inner voice shapes our health outcomes, even how we digest the same meal differently. Why, in all the plans and protocols and $8.5 trillion of wellness, has this been the missing piece?
I think I know why. Because it asks something different of us. Not to do more. But to be kinder. And somehow, that feels harder, because our society does not teach us to do this.


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